Monday, December 13, 2010

Segmenting and targeting markets

Gucci targets all type of people they don't really have a specific group that they target to. They have a very successfull market segmentation Their coagulate are very loyal And must be willing to buy their products because their products are expensive. They have added a new target market now which is kids with their new kids collection that is about to come out. They have a unique way of marketing but I think they should keep it up because obviously it's working